The thrill of high-octane racing, crashes, and adrenaline-pumping action - that's what Americans crave. And now, two US racing veterans, Cade Bickmore and Danny Summerhill, are joining forces with USPro crit champs Lucas Bourgoyne and Luke Fetzer to form the Cadence Cyclery p/b Waldo Racing team. This new setup promises to be a powerhouse in the world of criterium racing.
Summerhill, with 21 top 10 finishes last year, including a stage 4 win at the Redlands Bicycle Classic, and Bickmore, who pursued European racing opportunities, are returning to the US to join this elite team. The team's focus is on criterium racing, a high-action, intense sport that captivates American audiences.
The Cadence Cyclery team has invested heavily in logistics, acquiring an 85-foot 'mega rig' that combines a 45-foot recreational vehicle, a 36-foot trailer, and a towed minivan. This setup acts as a mobile marketing machine, engaging fans at major one-day races across the US. Bourgoyne describes it as a 'supercross setup meets rock and roll,' bringing a unique and exciting experience to the sport.
The team aims to raise the bar in criterium racing, offering a professional and affordable experience. With the 'mega rig' providing accommodation, a content hub, and a cost-effective solution, they plan to travel to various races, creating a better show and telling the story of the sport. The team's goal is to make criterium racing as popular as supercross or motocross, appealing to the American love for high-action sports.
This ambitious project is led by experienced professionals, including Jackie, a veteran in sports marketing and public relations. With her involvement, the team is poised to make a significant impact in the world of cycling, combining her expertise with the team's passion for racing.